67% of US broadband households own and use at least one internet-connected video device

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67% of US broadband households own and use at least one internet-connected video device | #TpromoCom #Parks #Broadband #Internet | Industry report examines device and technology platform strategies for large players Amazon, Apple, Comcast, Google, Roku, Samsung, and Sony

New research from Parks Associates finds 67% of US broadband households own and use at least one internet-connected video device, either a smart TV, streaming media player, internet-connected gaming console, or connected PVR/DVR. The firm’s Connected Entertainment Ecosystems: Competition & Cooperation notes that these devices get plenty of use but also have lengthening replacement cycles, which is driving manufacturers to explore new strategies, including software and service offerings, exclusive hardware-content bundles, and open ecosystems. The challenges and thin margins in the CE are also narrowing the field of competitors.

“The connected entertainment space is moving towards a smartphone model, in which a handful of platform players control the operating system, UX, and consumer access to services and features,” said Kristen Hanich, Senior Analyst, Parks Associates. “These platform players stand to win big as consumers increasingly choose to sign up for their OTT service subscriptions through storefronts like Amazon Prime Video Channels, Apple TV Channels, or Roku Channel Premium Subscriptions.”

Connected Entertainment Ecosystems: Competition & Cooperation profiles the product ecosystems and market strategies for Amazon, Apple, Comcast, Google, Roku, Samsung, and Sony. It analyzes benefits and drawbacks of closed versus open device and app ecosystems and offers insights on consumer expectations for their devices as content consumption shifts toward streaming service options.

“Major changes in content distribution and consumption are affecting the CE market, notably the rise of OTT services and decline in pay-TV subscriptions,” Hanich said. “The increasing fragmentation in the content services market means there’s no single path to reach consumers. These factors, along with the consumer demand to access their content when and where they are, are pushing the connected entertainment market slowly but steadily in favor of open ecosystems where consumers can access most, if not all, of the services they want on the device they want regardless of which platform they decide to use.”

The report notes that in 2019 alone, 6.4 million US consumers cut the cord on their traditional pay-TV service, transitioning to OTT streaming and/or broadcast television, both of which continue to rise in adoption and usage.

For information about the Connected Entertainment Ecosystems: Competition & Cooperation, contact sales@parksassociates.com. To schedule an interview with an analyst or to request specific research data, please contact Rosey Ulpino at rosey@parksassociates.com, 972.996.0233.

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41% of US broadband households concerned about hackers accessing their devices

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41% of US broadband households concerned about hackers accessing their devices | #TpromoCom #Parks #Hackers #CyberSecurity | Parks Associates and PSA Certified highlight importance of device security and standard frameworks in industry webinar 

Parks Associates research reveals 41% of US broadband households are concerned about hackers getting access to their devices. With concerns higher among households without smart home devices, these fears could contribute to reluctance among consumers to purchase these devices. The international research firm will address the importance of establishing device security standards and certifications in the upcoming webinar “IoT Security: Establishing Frameworks to Protect Consumers,” cohosted with PSA Certified.

The webinar, hosted Tuesday, May 19, 11 AM ET / 10 AM CT / 5 PM CET, will address the value of industry standards and certifications in creating product differentiation, reducing risks, and building consumer trust.

“Connected devices have proven valuable in extending and enhancing many elements of everyday life, including work-at-home, education, entertainment, and health and wellness,” said Patrice Samuels, Senior Analyst, Parks Associates. “But the expansion of smart home adoption and online activity also increases consumers’ vulnerability to hackers and cybercriminals. Parks Associates research has repeatedly found safety and security to be fundamental to consumers, so all players would benefit from industry-level solutions that can deliver on the security of connected devices in the home.”

Moderated by Patrice Samuels, Senior Analyst, Parks Associates, this webinar includes insights from the following panelists:

  • Anurag Gupta, Business Development Director of Platform Security Architecture, Arm
  • Carlos Serratos, Senior Director of Strategy, Brightsight
  • Hector Tejero, IoT Solutions Architect, ARROW Electronics

Parks Associates’ 360 View: Supporting the Connected Consumer tracked the steady increase of DIY setup and configuration among smart home and connected CE products:

  • 64% of smart home device owners report setting up at least one smart home device themselves
  • Approximately 90% of smart light bulb and smart plug owners set up these devices themselves
  • 51% of smart home owners who set up their own devices experienced at least one type of problem when setting up their device

To register, visit http://www.parksassociates.com/arm-may2020. To request data or an interview, please contact Rosey Ulpino at rosey@parksassociates.com, 972.996.0233.

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Verdafero’s Water Utility Monitoring Saves Big!

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Verdafero’s Water Utility Monitoring Saves Big! | #Verdafero #WaterMonitoring #UtilityMonitoring | The overall cost of metered water is rising. Anyone who owns a home or business in an area where water is provided by a municipality knows how true this is.

According to CBS News, “Americans this year will pay an average of $104 per month in water and wastewater bills, up more than 30% in less than a decade” (https://cbsn.ws/3fJxyi4).

As an alarm dealer or security integrator, you may be wondering, “How can I sell Utility Monitoring to an established client when it’s  hard enough to approach them about updating their aged alarm system?” 

The answer to that is simple, you educate them as to what Utility Monitoring can do for them. First and foremost, with Verdafero’s Cloud-based analytics, you can alert them when a leak occurs. This same service also can alert your client when a piece of equipment is in the process of requiring maintenance. 

Because Vertafero’s Cloud-based analytical computing system uses Big Data, Machine Learning (ML), you can monitor several utilities at the same time, such  as: 

      • Water
      • Electricity
      • Natural Gas
      • Propane
      • Fuel Oil
      • and others…

Monitoring is accomplished using IoT-based sub-meters equipped with WiFi or Ethernet, in conjunction with your regular central station. Verdafero also can suggest one if required; and we can help you put it all together!

For more information, watch the following video and fill out the following form: 

To reach out to a Verdafero Utility Monitoring Expert, fill out the following form, or call 650-206-2441:

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Parks Associates announces Advisory Board and Topics for third annual Future of Video

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Parks Associates announces Advisory Board and Topics for third annual Future of Video | #TpromoCom #ParksAssociates #Entertainment #Event | Board members include executives from A+E Networks, Chicken Soup for the Soul Entertainment, MediaKind, Reelgood, TiVo, Tubi, Verizon Digital Media Services, Viacom International, and The Walt Disney Company

International research firm Parks Associates today announced the Advisory Board for the third annual Future of Video: OTT, Pay TV, and Digital Media, including executives from A+E Networks, Chicken Soup for the Soul Entertainment, MediaKind, Reelgood, TiVo, Tubi, Verizon Digital Media Services, Viacom International, and The Walt Disney Company.

The firm’s COVID-19: Impact on Consumer Behavior and Spending reveals that the percentage of US broadband households subscribing to an OTT service increased to 76% in Q1 2020, while adoption of pay-TV services has flattened to 73%.

Parks Associates will host the third annual Future of Video: OTT, Pay TV, and Digital Media, December 14-16, 2020, in Marina del Rey, California, featuring perspectives from analysts and industry leaders on viewer behaviors and preferences, the impact of economic downturns, and challenges for the video industry in meeting the expectations of today’s connected consumers.

“At this year’s event, we will be in a unique position to talk about the consumer shifts in video consumption as a result of the current public health crisis, as well as strategies moving forward as shelter-in-place and work-from-home mandates are lifted,” said Elizabeth Parks, President, Parks Associates. “Ramped-up promotional offers, free trials, historic levels of consumption, and cancellation of sporting and other live events have greatly impacted the video streaming and pay-TV markets.”

2020 advisory board:

  • Lisa Aussieker, VP, Marketing and Communications, MediaKind
  • Paul Cabana, EVP, Multiplatform Programming, A+E Networks
  • Mary Kay Evans, CMO / VP, Marketing, Verizon Digital Media Services
  • Andrea Clarke Hall, VP, Business Development, Tubi
  • Kase Niles, Sr. Manager, Strategic Research and Market Intelligence, TiVo
  • Dan Reich, SVP, Global Multiplatform Product Development, Viacom International
  • David Sanderson, Founder & CEO, Reelgood
  • Elana Sofko, COO, Chicken Soup for the Soul Entertainment
  • Nicolas Beraudo, Chief Revenue Officer, Reelgood
  • Kimberly Wilson, VP, Multiplatform Marketing, The Walt Disney Company

“We are looking forward to sharing our consumer and industry research tracking and quantifying the market changes as a result of the pandemic,” said Steve Nason, Research Director, Parks Associates. “Our consumer research this year focuses on pricing trends, new ways consumers are using video devices, and shifts in content consumption and preferences as well as pricing expectations following the bevy of free trial offerings. Our industry research and discussions examine the impact of changes in ad spending, changes in content windowing, and challenges in original content production.”

2020 Topics for Future of Video:

  • The Next Phase in the Streaming Wars
  • OTT Engagement Strategies
  • Shift to Hybrid Business Models
  • Short-form Video: Mobile First
  • Video Livestreaming: An Exploding Market
  • vMVPDs: Finding Success Between Traditional Pay TV and OTT
  • Piracy’s Impact on Service Providers
  • Rising Cost of Licensing and Distributing Content
  • The Age of Video Aggregation
  • Impact of 5G on Video and Gaming Services
  • Data and Decision Making in Video Services
  • Impact of Connected Devices on the Video Experience
  • Rise of Ad-based OTT Services
  • Traditional Pay TV’s Online Video Services: Shifting Revenues
  • OTT Bundling Partnerships
  • Video Distribution and Marketing to the Consumer
  • Retention and Churn in OTT

At Future of Video, Parks Associates highlights in-depth consumer and industry research on OTT services, the value of content, technology innovations, and best strategies for building successful video services.

About Future of Video: OTT, Pay TV, and Digital Media

Future of Video: OTT, Pay TV, and Digital Media brings together senior leaders to share insights on new trends in the video and connected entertainment industries, with insights on consumer adoption, churn, and spending. The event provides insight into successful OTT strategy deployments, challenges for pay-TV providers, the role of connected CE in the growth of video viewing, new content formats, and the overall impact to the video market.

Future of Video addresses new strategies for cableco, OTT, and mobile service providers to provide high-quality customer service, retain subscribers and attract new customers, and design bundled options through new distribution strategies.

Future of Video takes place December 9-11, 2019, at the Marina del Rey Marriott in Marina del Rey, California. For more information, visit www.futureofvideo.us.

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New facial recognition and fever detection systems for safe work environment launched

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New facial recognition and fever detection systems for safe work environment launched | #Verdafero #VideoSurveillance #FacialRecognition #COVID19 | Biometric companies around the world are working on releasing advanced solutions to identify people when wearing masks, to introduce contactless tech to ensure environment safety and to develop fever detectors to assist global containment efforts.

Cali Group subsidiary PopID has partnered with Wasserstrom to launch a biometric facial recognition and temperature screening platform for companies to enable a contactless working environment, writes Kiosk Marketplace. https://lnkd.in/ejQVu_S

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TV antenna usage in US broadband households jumped to 25% in 2019

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March 26, 2020

TV antenna usage in US broadband households jumped to 25% in 2019 and is expected to grow more as COVID-19 keeps consumers at home

#Consumer research study finds #TV #antenna use has increased | #TpromoCom | predicts more widespread usage as people shelter in place from Parks Associates finds that 25% of US broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. 360 Deep Dive: Today’s Broadcast TV also reports that roughly one-half of antenna users do not subscribe to any pay-TV services, either traditional or vMVPD services.

The study, conducted in the third quarter of 2019, examines the demand for broadcast TV, including pay TV, over-the-air, and online sources. The survey finds households that watch over-the air TV channels watch more video overall than average broadband households.

The study, conducted in the third quarter of 2019, examines uptake and perception of broadband services among US households.

“Local news matters to most households—local broadcast channels are the most preferred channel types, and news is the most preferred broadcast content,” said Steve Nason, Director of Research, Parks Associates. “These content preferences shape the access habits of consumers, so antenna usage is increasing as households look to meet these needs, and we will see these trends increase as more shelter-in-place orders take effect and households look for inexpensive content options to offset lost wages.”

Overall 78% of US broadband households watch live TV channels. As households look to cut expenses, their reliance on antennas for information and entertainment will likely increase.

“Penetration of broadcast TV and antennas increased markedly in 2019,” Nason said. “Thirty percent of US broadband households report owning a TV antenna, and we expect upward trends both in ownership and usage to continue, especially as we face this public health crisis keeping people at home.”

360 Deep Dive: Today’s Broadcast TV, a Quantified Consumer study, profiles consumers of live content and ownership of TVs and antennae among live TV viewers. The research quantifies the shift in live content to online platforms and the role that live TV plays in the lives of connected consumers.

Parks Associates is launching multiple surveys in April 2020 to quantify the impact of the COVID-19 outbreak on consumer behaviors, purchasing, and usage of connected devices and services, titled COVID-19 Impact on Communications and Entertainment and COVID-19 Impact on Telehealth and Independent Living. For more information on Today’s Broadcast TV and these other studies, contact sales@parksassociates.com

To request data or an interview, please contact Rosey Ulpino at rosey@parksassociates.com, 972.996.0233.

About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company’s expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Connected Health Summit: Engaging Consumers, Smart Energy Summit: Engaging the Consumer, and Future of Video: OTT, Pay TV, and Digital Media. http://www.parksassociates.com

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60% of newly acquired security systems are self-installed

60% of newly acquired security systems are self-installed | #TpromoCom #DIY #Security | DIY Home Security Tracker finds DIY security solutions claim the majority of new security households 

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New research from Parks Associates finds that DIY security systems are taking a larger share of the residential security market due to their growing popularity among security households. The research firm’s DIY Home Security Tracker notes that among consumers who acquired their security system less than two years ago, 60% are self-installed, compared to only 7% of systems purchased more than six years ago.

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“Most DIY households use professional monitoring services, but currently 63% of these DIY systems have had their monitoring subscription for less than two years,” said Dina Abdelrazik, Senior Analyst, Parks Associates. “Most DIY security owners are also self-installing add-on smart home devices, so companies are expanding their product lines to meet consumer demand, including Abode, Array by Hampton, and Blue by ADT. This demand for an easy-to-install, integrated solution is becoming more prevalent in the Apple HomeKit ecosystem, with more DIY security systems and camera-related devices releasing product lines compatible with this ecosystem.”

The traditional residential security channel is dominated by professionally installed, professionally monitored systems, but smart home device manufacturers are increasingly extending into the security space. Currently 33% of US broadband households own a security system, an 18% increase from 28% in 2018.

DIY Home Security Tracker assesses the impact of DIY security solutions to expand the market and the potential cannibalization of existing security channels. It also gives an analysis of industry trends, market strategies of key players, and competitive analysis on leading products in all key product categories. The research outlines returns, satisfaction with DIY systems versus traditional systems and the customer buyer journey.

For information about the DIY Home Security Tracker, contact sales@parksassociates.com. To schedule an interview with an analyst or to request specific research data, please contact Rosey Ulpino at rosey@parksassociates.com, 972.996.0233.

About Parks Associates: Parks Associates is an internationally recognized market research and consulting company specializing in emerging consumer technology products and services. Founded in 1986, Parks Associates creates research capital for companies ranging from Fortune 500 to small start-ups through market reports, primary studies, consumer research, custom research, workshops, executive conferences, and annual service subscriptions.

The company’s expertise includes the Internet of Things (IoT), digital media and platforms, entertainment and gaming, home networks, Internet and television services, digital health, mobile applications and services, support services, consumer apps, advanced advertising, consumer electronics, energy management, and home control systems and security.

Each year, Parks Associates hosts industry webcasts, the CONNECTIONS™ Conference Series, Smart Energy Summit: Engaging the Consumer, Connected Health Summit: Engaging Consumers, and Future of Video: OTT, Pay TV, and Digital Media. www.parksassociates.com

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Alarm.com and KPN Ventures keynote 15th annual CONNECTIONS™ Europe

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Alarm.com and KPN Ventures keynote 15th annual CONNECTIONS™ Europe | #TpromoCom #Parks #Event #SmartHome | Research firm announces topics focused on smart home solutions, security monitoring and DIY solutions, data and consumer privacy, and AI and voice innovations http://bit.ly/2x7KT1H

4 March 2020
Parks Associates today announced the topics and first confirmed keynote speakers for the 15th annual CONNECTIONS™ Europe: Strategies for Security and Smart Home, 10-11 November at the Amsterdam Marriott Hotel. KPN Ventures and Alarm.com will keynote the event, providing insight into the growing opportunities and challenges in the smart home, security, and controls market.

CONNECTIONS™ Europe hosts executives from the top European and international companies in the connected home ecosystems, focusing on new business models, distribution channels, industry partnerships, and technology advancements for smart home solutions, cloud services, and value-added services. Alarm.com is an early sponsor of the event.

“Video and interactive services have boosted ARPU for monitored security services in Europe to nearly 6%, even though the growth rate of subscribers is much slower,” said Elizabeth Parks, President, Parks Associates. “Smart home products, innovations in DIY and cloud services, and developments in AI are creating new service opportunities, and new sources of revenue, for traditional players and new entrants in the connected home space. We are excited to have Alarm.com back on stage and welcome KPN Ventures to keynote this year’s conference.”

Confirmed keynote speakers:

Samir Ahmad, Investment Manager, KPN Ventures
Anne Ferguson, VP, Marketing, Alarm.com

Event Topics

  • Marketing and Business Models
  • Smart Home Solutions: Channel Expansion
  • Business Models: A Service Driven Market
  • Independent Living: Serving Seniors and Chronically Ill
  • Monitoring: Expanding Beyond Security
  • Voice and User Interfaces: Integration and Control
  • Data Sharing: Trust-Based Models and Best Practices

Technology and Market Growth

  • AI and the Connected Home: Proactive and Predictive Intelligence
  • DIY and DIFM: Impact on Smart Home and Security
  • Interoperability: Expanding the Smart Home
  • Home Network and Wi-Fi: Connectivity Driving the Experience
  • Support: Onboarding and Ongoing Services
  • Privacy and Security: Getting it Right for Consumers

For more information, visit www.connectionseurope.com.

About CONNECTIONS™ Europe

Produced by Parks Associates, the 15th annual CONNECTIONS™ Europe is an executive conference focused on innovative business models, industry partnerships, and technology advancements for smart home solutions, cloud services, and value-added services, including energy management and connected health services.

CONNECTIONS™ Europe combines networking opportunities with two days of visionary keynotes and conference sessions focused on technology adoption and trends, product and service forecasts, evaluation of new business strategies, and recommendations for strategic partnerships and monetization opportunities.

CONNECTIONS™ Europe: Strategies for Security and Smart Home will take place 10-11 November 2020 in Amsterdam at the Amsterdam Marriott Hotel in Amsterdam.

Visit ‘Parks Associates’ website: click here

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